Since 1939, drinkers of Rolling Rock beer have wondered why the number '33' was chosen for the back of the bottle.
There are various speculations:
- Prohibition was repealed in 1933. - There are 33 words in the Rolling Rock Pledge (including 'Rolling Rock'). - 33 letters compose the ingredients: water, malt, rice, hops, corn, brewers' yeast. - The '33' was used in typesetting to signify the end of a document. It was an accident that it appeared on the first batch of bottles. Apparently it was too expensive to have them removed, so the '33' stuck. - 33 was the union's local number for workers at the brewery.
None of these have been verified by Rolling Rock. |